Today, IDW Publishing announced that it is adding two new member to the IDW marketing team.
Holly Aitchson joins the IDW marketing team and Top Shelf Productions as the new Book Trade Marketing Manager. She comes with experience including at BOOM Studios and Oni Press. “Growing up as a comics fan, I never really thought about the fact that real human beings did this for a job, so every day I spend as a comics professional is a joy,” Aitchison said in the press release. “Becoming a part of the Top Shelf and IDW team cranks that joy up to 11!”
Jasmine Baker joins the IDW marketing team as the publisher’s new Social Media Manager. Baker comes with social media experience PBS and Barnes and Noble.
I’m super excited to start my journey with IDW Publishing! This is such a wonderful opportunity for me as I love all books and comics,” Baker said in the press release from IDW. “I’m excited to have an ‘official’ excuse to dive deeper into different fandoms (because I’m chronically online).”
From the rest of IDW’s press release to The Comic Book Spot:
“We’re excited to have added two incredible talents to the IDW Publishing marketing team. Holly brings a great wealth of indie book trade knowledge alongside Jasmine who has a stellar social media skillset,” said Aub Driver, Director of Marketing for IDW. “Between Top Shelf Productions and IDW, there are so many brilliant books in stores this year and both Holly and Jasmine will be crucial in amplifying our signal throughout our 25th anniversary.”